We recently looked at an analysis of New Orleans school leaders’ perceptions of competition and their responses to it. The top response was marketing—simply shouting louder to parents about a school’s existing programs, or adding bells and whistles. If schools are academically strong, this is probably fine. But if academically weak schools can pump up their enrollment (and their funding streams) by simply touting themselves to parents more effectively than competing schools, then the intended effect of competition—improved performance among all players in the market—will be blunted or absent all together.
In New Orleans, it appears that the more intense competition is perceived to be, the more likely schools are to improve academic quality as a means of differentiation. Is a similar thing happening in the Buckeye State? Here’s a look at some anecdotal evidence on quality-centered competition effects.
New school models
Large urban school districts in Ohio have long decried the students “stolen” from them by charter schools, and nothing rankles diehard traditionalists like online schools. So it was a little surprising to find that Akron City Schools’ proposed 2015–16 budget contains a huge technology component, including plans to start an in-house online charter school....